Privacy Policy

Last updated: 14 July 2026

This Privacy Policy explains how RISE Flood Recovery Consultancy collects, uses, stores, and protects your personal data when you visit this website or engage our services. It complies with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.


1. Who We Are

RISE Flood Recovery Consultancy is operated by Sebastian O'Connell, a sole trader based in Buckinghamshire, England. For the purposes of UK data protection law, Sebastian O'Connell is the data controller.

Business name RISE Flood Recovery Consultancy
Data controller Sebastian O'Connell, sole trader
Location Buckinghamshire, England
Email sebastian@risefloodrecovery.co.uk
Phone 07391 151719

2. What Personal Data We Collect

2.1 Contact form submissions

When you submit a contact form on this website, we collect your name, email address, phone number (if provided), and the content of your message. Form submissions are processed by Formspree, Inc. (a form-handling service) and delivered to RISE Flood Recovery Consultancy by email for the purpose of responding to your enquiry.

2.2 Free guide requests

When you request our free guide, we collect your email address for the sole purpose of sending you the guide. We do not add you to a mailing list without your explicit consent.

2.3 Consultancy engagements

In the course of a consultancy engagement, we may collect additional personal data relevant to your situation, including details about your property, your insurance policy, your insurer and loss adjuster, your household, and the circumstances of your flood. This data is collected only as necessary to provide the services agreed in your consultancy agreement.

2.4 Section 19 Case Assessment purchases

When you purchase a Section 19 Case Assessment, we collect: your name, email address, and property postcode; your answers to a structured questionnaire about your flood event, your property, your council's response, and (where relevant) your insurance situation; and records of your consent to our Assessment Terms of Use and, if given, your optional consent to receive occasional flood recovery guidance by email. Your payment is processed by Stripe; we do not see or store your card details — we receive only a payment reference, and confirmation that payment was made.

Your questionnaire answers are processed automatically — including by an artificial-intelligence service (Anthropic) acting under contract as our processor — to generate your personalised written assessment, which is delivered to you by email. Your answers, order record, and a copy of your report are stored securely so that we can provide the service, handle any refund, and send the small number of scheduled follow-up emails relating to your assessment (from which you can unsubscribe at any time via the link in each email).

2.5 Website visits

This website uses Google Analytics to understand, in aggregate, how visitors use the site (for example, which pages are read most). Google Analytics sets cookies and collects information such as pages visited, approximate location derived from a truncated IP address, and device/browser type. We do not use this data to identify you, and we do not use advertising or social media tracking pixels. You can opt out of analytics at any time — see section 8 (Cookies). Beyond this, the only data stored in your browser is a cookie recording your cookie consent preference.


3. How We Use Your Personal Data

Purpose Data used Lawful basis (UK GDPR Art. 6)
Responding to your enquiry Name, email, phone, message Legitimate interests (Art. 6(1)(f)) — responding to a request you have initiated
Sending the free guide Email address Legitimate interests (Art. 6(1)(f)) — fulfilling a specific request you have made
Providing consultancy services All data relevant to your engagement Performance of a contract (Art. 6(1)(b)) — the consultancy agreement between us
Meeting legal and tax obligations Financial records and correspondence Legal obligation (Art. 6(1)(c)) — HMRC record-keeping requirements
Providing the Section 19 Case Assessment Name, email, postcode, questionnaire answers, payment reference Performance of a contract (Art. 6(1)(b)) — the Assessment Terms of Use you accept at purchase
Sending optional flood recovery guidance emails Email address Consent (Art. 6(1)(a)) — the optional tick-box on the questionnaire; withdrawable at any time
Understanding website usage (analytics) Aggregate usage data collected by Google Analytics Legitimate interests (Art. 6(1)(f)) — improving the website; you may opt out (section 8)
Remembering your cookie preference A single browser cookie Legitimate interests (Art. 6(1)(f)) — avoiding repeated consent prompts

4. How Long We Keep Your Data

We do not retain personal data for longer than is necessary for its purpose.


5. Who We Share Your Data With

We do not sell, rent, or trade your personal data. We do not share your personal data with third parties for marketing purposes.

We may share limited personal data with third parties only in the following circumstances:

Provider Role Data involved
StripePayment processingPayment card details (handled by Stripe; not visible to us), name, email
CloudflareSecure hosting, storage, and processing of orders and reportsOrder records, questionnaire answers, generated reports
AnthropicAI generation of your written assessmentQuestionnaire answers (name, postcode, flood details)
ResendTransactional email deliveryEmail address, report attachments
FormspreeWebsite contact and enquiry form handlingName, email, message content
GoogleWebsite analyticsAggregate usage data and analytics cookies (see section 8)

We do not use advertising networks or social media tracking pixels on this website.


6. International Data Transfers

Some of the service providers listed in section 5 (including Stripe, Cloudflare, Anthropic, Resend, Formspree, and Google) are headquartered in the United States or operate global infrastructure, which means your personal data may be transferred outside the United Kingdom. Where this happens, transfers are protected by safeguards recognised under UK data protection law — including the UK Extension to the EU–US Data Privacy Framework, the UK International Data Transfer Agreement or Addendum, and equivalent contractual protections — so that your data receives an essentially equivalent standard of protection.


7. How We Protect Your Data

We take reasonable technical and organisational measures to protect your personal data, including:

No method of electronic transmission or storage is completely secure. If you wish to transmit sensitive personal information, please call us directly on 07391 151719 rather than using email.


8. Cookies

This website uses the following cookies:

Cookie Purpose Duration Type
rise_cookies_accepted Remembers that you have accepted our cookie notice so it is not shown again Until browser storage is cleared Functional — strictly necessary
_ga, _ga_* Google Analytics — distinguishes visitors and records aggregate site usage Up to 2 years Analytics

No advertising or social media tracking cookies are used on this website. You can opt out of Google Analytics at any time by installing Google's browser opt-out add-on (tools.google.com/dlpage/gaoptout), by blocking analytics cookies in your browser settings, or by browsing in private/incognito mode. You can remove any cookie by clearing your browser's site data.


9. Your Rights Under UK GDPR

You have the following rights in relation to your personal data held by us. To exercise any of these rights, contact us at sebastian@risefloodrecovery.co.uk. We will respond within one calendar month.


10. Your Right to Complain

If you are not satisfied with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's independent data protection supervisory authority. We would appreciate the opportunity to address your concerns directly first — please contact us before approaching the ICO.

ICO website ico.org.uk
Helpline 0303 123 1113
Address Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

11. Third-Party Links

This website contains links to external websites including the Environment Agency, FloodRe, the Property Care Association, the National Flood Forum, and others. We are not responsible for the privacy practices of those sites and recommend you review their individual privacy policies before submitting any personal data to them.


12. Children's Data

Our services are directed at adults. We do not knowingly collect personal data from children under the age of 16. If you believe we have inadvertently received data relating to a child, please contact us immediately and we will delete it without delay.


13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we do, we will update the date at the top of this page. We encourage you to review this page periodically. Continued use of this website after any update constitutes your acceptance of the revised policy.


14. How to Contact Us

For any questions or concerns about this Privacy Policy or about how we handle your personal data:

Email sebastian@risefloodrecovery.co.uk
Phone 07391 151719
Response time Within 5 working days for general queries; within 1 calendar month for formal data rights requests
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